Recently I was surfing some SEO blogs when I came across a post on a search marketing conference. I like to see what the other leaders in online marketing are saying these days, so I was anxious to read the entire post, and was well on my way until I came across #13 in their list of top 20 quotes from the conference. It reads:

13. Don’t worry too much about duplicate content.
(Luisella Mazza, Google) (more…)

Now that we know who your target audience is, we now need to know how to go about finding them and being found by them.

The first tip I will talk about is on Twitter.com, a link near the top of the page called, Find People. (more…)

In a world full of new technologies and online platforms appearing at every turn, it can often be difficult to distinguish the worthwhile from the total-waste-of-time efforts when it comes to self promotion on the Web. We’re here to fill you in on LinkedIn.com, one of the biggest social media giants impacting the online business community as we know it today. You may be wondering what exactly LinkedIn is, how it works, why it’s important and/or how to use it effectively. If so, please read on. (more…)

So….you’ve worked hard to garner a bevy of Facebook fans and Twitter followers. You are blogging, Tweeting, Digging, gaining friends and fans and linking everywhere. These online social media environments can create a vibrant, relevant, active platform that will benefit your business in any number of ways. As your network grows, however, you may find that the maintenance of these has become incredibly time consuming and complex to the point that you are experiencing some anxiety. You may be suffering from social media fatigue! (more…)

Recently we blogged about the virtues of Local Search, and specifically some important things to look at in your Google Listing to try and penetrate the elusive Google Ten Pack. It appears that this topic is hotter than we thought. Not only have we received feedback that businesses were wondering how other businesses got listed there (and therefore loved the post), but we have heard from people who have been affected by spammers of local search.

Yes – local search is seen as such a benefit that (more…)