Yet another social media site? Or is Google Buzz going to be something different. Today, Google announced the launch of Google Buzz which is built right into Gmail – as they said, “…there’s nothing to set up — you’re automatically following the people you email and chat with the most.” This of course assumes you have a Gmail account set up.

It will be interesting to see how Buzz takes on the other social networking sites. It appears to be blending Twitter, Facebook and FourSquare into one formidable challenger, but is it likely to be that “killer” of any or all of these? Ummm… doubtful. I think it offers a different way of sharing media but it’s unlikely to lure over Facebook or Twitter users. It’s likely to be attractive to a small percent of existing Gmail users who are not already using one of the other social media sites. (more…)

As promised, Google is starting to roll out “Real-Time” Search from sources like Twitter, News articles, fresh web pages, Yahoo Answers, etc… and is integrating them into their search results (Facebook and MySpace will soon be joining as Google has inked deals with both). Results will be displayed at the top of Page 1 in a block titled, “Latest Results from keyword phrase“.

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Back in 2007, Google announced that they were introducing personalized search results to anyone signed into their Google Account. So for Gmail, Adwords, Analytics, Adsense users and for ALL of the other Google products… as long as you remained signed in to your account, your Google search results conformed to your past search history.

At the time, I remember wondering (worrying) what chaos this would bring to the SEO world if that personalization were at everyone’s fingertips… if any given search phrase resulted in a slightly different position based on individuals’ search history.  I pictured clients calling me up complaining that they did a search at home and were #2 and now that they’re at work they’ve suddenly dropped to #8… Oh, and by the way, they called to verify with a buddy and he couldn’t find them at all. Well, Google was pretty serious about these personalized results. I didn’t realize how serious until they extended Personalized Search to everyone! (more…)

It’s a common concept in the SEO world that domain age and website history do play a role in determining search engine placements… especially in Google. But what about giving credit for domain age in the opposite direction… as in the number of years you register a domain name. One could see this as the “invested age” of a domain name. According to Matt Cutts’ video, we should not worry about the registration age… not really at all, he says. But he doesn’t just come out and say it doesn’t count at all or that at some point it could be triggered.

So do we listen to Matt Cutts, do we just ignore the registration period? Mannix Marketing’s official standpoint is….  NO! (more…)

Now that we know who your target audience is, we now need to know how to go about finding them and being found by them.

The first tip I will talk about is on Twitter.com, a link near the top of the page called, Find People. (more…)