Author Archive

Email Newsletters via Social Media

Thursday, September 17th, 2009

Spread your marketing message virally via email newsletters through social media! The Internet changes at the speed of light, seriously. Articles come through my Google Reader like hotcakes. I can hardly keep up with all the blogs out there talking about social media, search engine optimization, techniques, case studies and the latest and gratest theory.

Do you have an email newsletter that you send out weekly/monthly/bi-monthly? Why not connect it with your Facebook Page for your business and kill two birds with one stone? Don’t know how? It’s easy, trust me. Here are some instructions:

If you use Vertical Response as your email platform

If you use Constant Contact

If you use iContact

Providing an email sign up to your newsletter can be as easy as downloading the Static FBML application to your page and then following some simple instructions. Have questions, please contact us and we can help you get up and running.

Increase your reach by over 24% by creating this simple form and pasting it right into your Facebook Business Page profile. It will show up either as a tab when you download the app, or in the left hand corner of your Page profile.

Examples:

enewstab

enewsleft

Get people to sign up via your Facebook Page for news, latest events, or hot deals THEN follow up with a short, but sweet, BLAST through the “Send an Update to Your Fans” feature. Whether you have 10 fans, 100 fans or a billion fans — say hello to them via this feature  fast and effectively.

Facebook is making communication easy, folks. Jump on the band wagon and promote your business through these easy to use tools.

Don’t miss out on the added 24% of traffic/customers/leads that you could get by broadcasting your email newsletter through social media.

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Using Social Media: The Do’s and Don’ts of Self Promotion on the Internet

Monday, August 3rd, 2009

With the onset of social media mega giants like Facebook, LinkedIn and Twitter, it’s almost impossible to really ‘turn yourself off’. We humans love to connect with others and do so by updating our statuses, profile pictures, photo albums and (obsessively) updating our tweets. There is always something to share with our cyber friends…but are we sharing too much? (more…)

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Get LinkedIn Business Professionals: Use Social Media To Your Advantage

Thursday, June 25th, 2009

In a world full of new technologies and online platforms appearing at every turn, it can often be difficult to distinguish the worthwhile from the total-waste-of-time efforts when it comes to self promotion on the Web. We’re here to fill you in on LinkedIn.com, one of the biggest social media giants impacting the online business community as we know it today. You may be wondering what exactly LinkedIn is, how it works, why it’s important and/or how to use it effectively. If so, please read on. (more…)

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Bing! You’re It: Can Microsoft’s Newest Search Engine Rival The Beast?

Tuesday, June 2nd, 2009

Bingo…I mean Bing is the latest edition claimed to be the newest, greatest…next best search engine to rival the undeniable king, Google. Bing.com is on scheduled to replace Live.

Have you checked this new search engine out yet? Do you like it? Let us know what you think of this latest search platform. I was pleasantly surprised, actually, and plan on investigating it further. Bing offers us searchers categorized listings and if you hover over certain links, you will see ‘more info’. Streamlined and quite nice! (more…)

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Yahoo, MSN & Google Sitelinks: Large & Small

Wednesday, April 22nd, 2009

What are Sitelinks? Why do search engines garner Sitelinks to some search results and not others? What determines the ‘important’ pages that are listed?

You may have noticed something like this for your brand:

mannix-sitelinks

Or these ‘mini’ Sitelinks:

saratogacom-minisitelinks2

What’s the story with Sitelinks? (more…)

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