Link Marketing & PPC
By: jabel@mannixmarketing.com
Links are- and probably always will be- an important part of SEO, serving as a ranking signal that search engines use to asses a website's authority. By generating high-quality links to your website you can improve its presence over time. But at the end of the day, you need to look beyond the link to…
By: brian@mannixmarketing.com
We've written previously about why paid search marketing, or PPC, can benefit your business. We refer you to that post if you want to learn more about PPC. This post is for those who know they will include PPC in their marketing efforts, and are looking for outside help in getting started and maintaining a…
By: jennifer@mannixmarketing.com
Want to know the cure to get a story newsjacked? Whether you have read the new book “Newsjacking: How to Inject your Ideas into a Breaking News Story and Generate Tons of Media Coverage” by David Meerman Scott, the term and topic of newsjacking have been all the rage lately. Read on to discover the…
By: pam@mannixmarketing.com
We all pay for services of one kind or another. We pay to have our trash picked up so we don’t have to haul it to the landfill ourselves. We may pay to have our yard mowed or our snow shoveled. We pay to have our hard drives cleaned up, our hair cut, and our…
By: pam@mannixmarketing.com
I just read a blog post on link building through article marketing that was spot-on. The topic of “Article Marketing In A Post Panda World” by Michael Gray takes an unencumbered look at the value of article sites like EZinearticles, Suite 101, Helium, etc. The question remains whether article submission to these locations remains a…
