The Internet has been buzzing about SOPA lately; how you can oppose it, how to sign the petition, what you should do about it. But what if you don’t know anything about it? I am without a doubt, opposed to the SOPA bill, but I don’t condone opposing anything if you don’t know the facts. You wouldn’t sign a petition if you didn’t know what it was for, would you?

I am not a politician or an expert on legal jargon, but I will try to break down the important points in the SOPA bill so that you will have a better understanding of what effect it will have on the Internet that we know and love.

Let me start by providing you with the full text of the bill (as of 1/15/2012) in the case that any of you are legal experts, or if you want to follow along and try to decipher the gobbledygook.

Censorship

The first part of the bill that I would like to bring to your attention is Section 102(a)(2), which includes Action By Attorney General To Protect U.S. Customers And Prevent U.S. Support Of Foreign Infringing Sites. This heading causes you to think that this bill will somehow protect you. What this section really states, is that the attorney general can take action against foreign sites if “the owner or operator of such Internet site is facilitating the commission of [copyright infringement].” This makes me nervous, as it includes sites that simply facilitate copyright infringement, not encourage or enable it.

If the AG takes action against your site, a few things will happen. Service providers will be required to block access to the site within five days, search engines will be required to remove all references, ad providers will be forced to stop providing their services to your site, and payment providers will be required to end your payment service. Nobody will be able to access your site, it will not appear on Google, you will no longer be recieving payment from ads (Google AdSense) or for services (PayPal).

This also gives the AG full power to censor foreign sites that the government doesn’t have jurisdiction to remove. If this becomes a reality, the power of web censorship could get out of control in a hurry. In my opinion, the SOPA bill should be opposed based on this alone, but there’s more.

Theft of Property

This next part, Section 103, gets pretty confusing. The section is titled Market-Based System To Protect U.S. Customers And Prevent U.S. Funding of Site Dedicated To Theft Of U.S. Property. If I understand this correctly, Section 103 (1) states that a site is “dedicated to theft of U.S. property“ if the site is used within the United States and is designed or operated in a manner which facilitates or enables copyright infringement.

This means that any site that allows users to post content and comments are at fault. The purpose of the site is irrelevant, as long as users are able to post content. This means that YouTube, Facebook, Twitter, Wikipedia and a million other websites are “dedicated to the theft of U.S. property”. All you need is a feature that allows users to post anything, and you’re banned. Have a blog? If you deliberately fail to monitor all comments and uploads, you’re in trouble.

Wait, It’s A Felony?

This is the real zinger. In Section 201 (b)(1) states that crimnal copyright infringement includes:  ”…At least 10 copies or phonorecords, or of at least 10 public performances by means of digital transmission, of 1 or more copyrighted works, during any 180-day period, which have a total retail value of more than $2,500.” The way that the courts will determine retail value is by taking the value of the work and multiplying it by the views.

This means that if you upload a photo that sells for $1, and it gets viewed/used 2,500 times, you will be guilty of felony copyright infringement. Even if you sing a song and post it on YouTube, after the video has been viewed enough times to bring the retail value up to $2,500 the copyright holder may decide to sue you, and you now have a felony on your record. A felony, for posting on the Internet.

A few large companies chose to ‘blackout’ their websites yesterday in protest of this bill. Wikipedia and Reddit were offline for 24 hours straight – which left me wondering about quite a few things throughout the day. Google blacked out their logo, and Craigslist made you think about the bill for 15 seconds before it would redirect back to the site you were looking for. Several supporters of the bill have already reversed their opinions as a result of the widespread blackouts.

This bill will undoubtedly ruin the Internet. If it passes, and you continue to use the Internet the way you have been, you might be the next target of one of these copyright infringement lawsuits. It is widely thought that this bill will destroy any innovation and further development on the web. If it’s too risky to do anything new, nobody will try.

Now, after explaining some of this to all of you, I would like to ask you to visit this link and pass the message on to your Senators.

STOP AMERICAN CENSORSHIP OF THE WEB

Mobile Marketing Tips & Trends

What Every Business Should Know About Mobile Marketing

What Will I Learn?

Some mobile FAQ’s we will be answering: What is a mobile website? Who needs one? How can I use the surge in mobile phone usage to my advantage? And if Geofencing, Push Notifications and Near Field Communication all sound like Greek to you, then this seminar is your ticket to understanding mobile! Each seminar will cover the latest mobile marketing trends and technologies, prove just how important, powerful and widespread mobile usage really is, and offer tips on how to get a leg up on your competitors through mobile marketing.

There are 2 different dates and locations for this seminar, so you can register for whichever one is most convenient for you. All will cover the same topics.

MOBILE MARKETING SEMINAR DATES

Choose your date:

Great Escape Lodge in Queensbury
Thursday, January 19, 2012 1:00 PM – 3:00 PM
Cost: $10 Client / $20 Non-Client
SPACE IS LIMITED

Hyatt Place in Malta
Tuesday, January 31, 2012
10:00 AM – 12:00 PM
Cost: $10 Client / $20 Non-Client
SPACE IS LIMITED

Note: Please register for only ONE seminar date. They will both cover the same topics. After RSVPing, you will be directed to a secure payment page.

BONUS – Each seminar attendee will receive a $25 gift certificate toward mobile marketing services from Mannix Marketing!

Want to be the first to know about our upcoming seminars and announcements? Add your name to our email newsletter!

Pinterest has jumped from only 40,000 users in October 2010, to more than 3.2 million in October 2011! This is pretty surprising, considering you still need an invitation to join the network. You can request an invitation from Pinterest, or if you know anybody that is already active on the site, they can hook you up with one. Once you get your invitation, you can sign in through Facebook or Twitter. (Pinterest does not post status updates or tweets automatically, unless you ask them to). I think that the most striking thing about Pinterest’s popularity is the amount of time that people are spending on the site. The site is relatively addicting, and I wouldn’t be surprised at all if most users spend upwards of an hour there, each time they visit.

How Do You Use It?

There are a few different ways to go about your pinning. You can visit Pinterest and just browse the general boards, which are split up into categories: Art, Fitness, Food & Drink, Humor, Apparel, Outdoors, Pets, Travel, etc. By selecting a category, you will be shown a page that is full of images pertaining to the category. Decorating a room in your house? Head to the Home Decor category and get some ideas! Need some new threads? Check out the Apparel category and catch up on the latest styles!

You can also pin images while you are surfing the web. When you sign up for Pinterest, they will ask you to install the ‘Pin It’ button on your bookmarks toolbar. This button allows you to pin almost any image you come across while you browse the Internet. So lets say you’re a bit of a foodie, and you like to search for recipes online. If you see one that you would like to try, or have tried and love, pin the image of the dish and spread the love! When you pin an image, a link appears on the Pin that will lead any viewer back to the source. This will lead anybody that is drooling over your image of those homemade potato-cheese pierogis straight to the recipe!

This brings me to the next way to use Pinterest. As an SEO tool! Every Pin on Pinterest has a link included with it, leading back to the source of the image. There is an exception to this, as users are able to upload images directly to Pinterest, without finding them on the web. Users do do this, but at least 95% of the images on Pinterest were either pinned or repinned from the web. So how does pinning images help your SEO rankings? Back links. If you have images on your website, I suggest you start pinning them. This offers extra off-site exposure for your website, as well as providing back links. Even if nobody follows the link, it’s still there, and it still counts.

Why Should You Use It?

The obvious reason to use Pinterest is: because it’s awesome! Most of the users on Pinterest are just there for the images (which is a perfectly good reason to use the site). You can search images through the categories, by viewing a users specific boards, or by doing a keyword search on the top left corner of the page. Feel free to just browse Pinterest, the pin boards are almost never-ending. NOTE: Don’t visit this site if you have something important to do, as you will likely spend hours browsing pages and pages of the web’s finest imagery.

Pinterest is also quite useful as far as SEO goes. Each Pin contains a few links, that will certainly help SEO rankings. ‘Pin It’ buttons can be positioned right next to an image on your site, which is what I see a few retailers doing. If you are browsing the Internet, and see something that you want, pin it up for everybody to see! This is a fun and useful way to share what you think about the products you have, or wish you had. This also promotes the product itself, and depending on the popularity of the subject, could be repinned or shared over and over again.

This is a what a Pin looks like. (I've added the green arrows)

As you can see, there are several links being created each time an image is pinned. The link in the top right of the Pin will always be there, this shows where the image originally came from. The image itself also acts as a link, directing you to the source of the image. The third link, in the description of the Pin, was put there by me. Any URL in the description of the Pin is automatically turned into a link. As the image shows, it doesn’t have to be a complete URL, it can be something like Zappos.com. That link does not direct the user to the specific product or image, but the Zappos homepage instead.

When multiple images are pinned from the same site, there is a box that appears to the left of your pin, which shows pins that are from the same URL. After you stumble upon an image that you like, you’ll notice other related images from the same site, which you will surely want to check out. See how this could become addicting?

So if you are sick of tearing recipes and fashion inspiration out of magazines only to be left with a pile of clippings, or if you want to boost the SEO rankings of your website, OR if you just want to check out some of the best looking imagery on the web, you really need to check out Pinterest.

If you’ve asked for an invitation to Pinterest, and haven’t gotten one yet, email me and I will send you one (my email address is at the top of this post). Happy pinning!

The growth curve and development of retail-focused mobile marketing is huge, particularly in generating  that retail sale in near-real time!  Push marketing and hyper-local ads with a social media support structure, along with emerging apps like Google Wallet make it easier than ever to search, shop and spend on the go. The benefit to consumers? Competition and price comparisons work in their favor in a big way, not to mention ease and convenience.  The benefit to retailers? Buying everything from a new phone to a gift card to a slice of pizza becomes simpler and more intuitive via your phone, providing opportunities to capture both impulse buyers and smart-search consumers.

It seems that social media has now entered the “public trading” stage, with:

• Google Plus giving Facebook a real run for the money this time around
• Social image sites like Pinterest capturing a big chunk of our online enthusiasm
• Linked In becoming the “Who’s Who” of professionals and companies, garnering information on people and corporate profiles that boggles the mind

Oh yeah…and who would have though that cool QR code would be considered old-fashioned or quaint quite so soon?

Data collection and analytics has become more sophisticated this year, with Google changing their interfaces and enhancing Analytics, Webmaster Tools and of course, Google Plus.  (Whether we like it or not, we’re dropping “data doo-doo” everywhere we go!)  Bing and Blekko also joined in with updates to their search algorithms and analytics.

As we move forward, experiential data gleaned from all of these programs and platforms will provide a trend pattern not previously available given the emergence of new information.  Make no mistake about it – your Search marketing plan for 2012 will require a comprehensive global approach to lasso the gigantic trifecta of search: organic,  social, and mobile.

Whether you’re a mom and pop store or a Fortune 500 brand, we highly suggest getting one now (and do it quick before your competitors find out about it!)

Here are the Top 6 Reasons to Get Google Plus for Business Now:

1.   Reach – Let’s face it, Google rules the web. With over 1 billion unique visitors a month, it would just be silly not to have your business showcased here. People are searching for businesses like yours right now, why not stand out above the rest?

2. SEO Purposes – Having a Google+ business page dramatically increases your chance to dominate the first page of search engines. How? Well, because a Google+ page is Google’s! Google has announced that they will be giving greater authority to these Plus pages in their search results, so you can pretty much bet that having one will help your business listing skyrocket towards the top.

3. Target Like Never Before. Different people are interested in different parts of your business, right? With Circles in Google Plus, you can separate people into unique groups based on their interests, ages, gender, location, etc. Send targeted messages specifically to 22-35 aged females in Toronto. Or only to males in Florida that are Gator fans. You get the idea.

4. Clean Design, Easy and Free!  The page has a clean design with only four tabs, and it’s very simple to use. Best of all, it’s free advertising. And who doesn’t like free?

5. Measure. With Google+, you can easily measure your site statistics. Using a cool new feature called Ripples, you can visually see how your posts travel across Google+. See who’s sharing and re-sharing your content, and who your biggest  ambassador is.

5. Interact With Your Customers. With Google+ Pages you can have real conversation with the people interested in your business.  Hangouts let you set up one-click video conversations with your customers. Why not get face to face feedback from your customers and see how you can improve your business? See business owner Zen hangout with his customers on his Google+ Page here.

6. Get +1′s For Your Business – It’s common sense – people trust what their friends and family recommend. Businesses or websites that have been “plus +1ed” will show up higher on search engine result pages, and will be shown on your Google Plus For Business Page.

FUN FACT TIPS

• Using Direct Connect, simply put a + and then the business name you want to find a Plus page for, and if exists – Google will direct you to it.
• Use Google Plus pages to get your links out there and provide value to your connections.
• Find people on Google Plus that might be interested in your business at www.findpeopleonplus.com

Consider it one more avenue to get additional exposure and traffic to your website, and brand. Sign up for Google Plus for Businesses now. Want help? Our experts at Mannix Marketing can create a fully optimized, eye catching profile for you. Contact us today!

To help you promote your small business there is a website with some nice marketing tools. SmallBusinessSaturday.com has tools that may be of use to your business including:

• Printable signage to put in your store window
• An email you can send to your client list promoting the day
• Content for your Facebook Wall and Twitter Feed

The idea behind Small Business Saturday is that if each customer buys just 1 item from a small business, it will have an enormous impact on small business as a whole. And consumers do want to help small, local businesses for a number of reasons: local jobs, their local economy and the uniqueness of many local business products.

So take advantage of this nationally promoted day (you have seen the commercial, right?) and some of the promotional tools available to your small business to increase sales and traffic for your business. And once Saturday passes, start planning for next year’s Small Business Saturday to drive even more sales.

Consumers use Twitter for many different reasons. Some tweet to their favorite celebrities, asking questions that may be answered by the celebrity, or anyone else that views the tweet (most tweets are public). Some tweet to their favorite sports radio show, hoping to get mentioned on the air, or get a retweet. Some don’t tweet at all, and just follow their favorite accounts looking for breaking news stories, or updates on Kim Kardashian’s latest marriage. Corporations use Twitter to announce new products and/or updates for old products. Marketers tweet about upcoming events, or promote new products and services to their followers. There are many ways to utilize Twitter, and everybody does it differently.

What is a Hashtag Chat?

People are also chatting on Twitter, using hashtag chats. These are discussions between two or more people on Twitter, in which followers connect through the use of hashtags. A hashtag is a group of characters that is preceded by a pound sign. Hashtags look like #this, and provide a great way for different people to organize related tweets in one feed. By including a certain hashtag somewhere within your tweet, it will be organized on a list with ALL other tweets that also contain the same hashtag.

So lets say you are interested in news and discussion pertaining to an NFL team, the New York Giants for instance. On Twitter, do a search for #NYG, and you will be given a constantly updating feed of every tweet containing that hashtag. All tweets containing that hashtag should have something to do with the Giants, whether it be breaking news, or some random person’s opinion on last week’s game. A hashtag chat is a way for people all over the world to connect with each other and discuss a specific topic in real-time.

NOTE: Hashtags cannot contain spaces or punctuation, so if you’re looking for tweets pertaining to Lake George, NY, search the hashtag #LakeGeorge or #LakeGeorgeNY. Hashtags are not case sensitive.

Why Should I Use Hashtag Chats?

Hashtag chats are a valuable way to learn information, from people that are interested in the same topics. You can choose a topic, maybe web design, or marketing in general, and participate in a chat with like-minded people. Participants in the chat may be people that are interested in learning, or interested in teaching and discussing the topic of choice, and could include industry experts and innovators. This encourages faster learning, you gain more information and get different viewpoints by having a discussion with experts than you would if you were on your own doing research.

Where else in the world can you just jump into a conversation among industry leaders and professionals? Because of their nature, hashtag chats are open to the public. You don’t need an invitation to be in on the discussion, just join it! You don’t even need to tweet, you can simply read a hashtag chat without ever tweeting a word. Depending on the topic, a hashtag chat could easily turn into a free webinar, with discussions, links and opinions from knowledgeable people that care about the subject of the chat. This is a great way to learn quality information, from quality sources (you can easily view the profile of people that are participating, and determine credibility). If you participate in a chat, people will see your tweets and might interact with them. This can develop connections and friendships over time, a great networking tool!

How Do I Find a Hashtag Chat? 

You can start by simply clicking on a hashtag that you see in the tweets of people you follow. This will bring you to the feed of ALL tweets containing this hashtag. If you are looking for a specific topic to discuss, and don’t see any related tweets, do a search on Twitter for related keywords with a # in front of the word.

A better way to find quality hashtag chats is to take a look at this Twitter Chat Schedule. If you are logged into a Google account, you should be able to open this spreadsheet through Google Docs. The spreadsheet is set up with hashtags on the left, in alphabetical order. The topic of discussion and any information pertaining to the chat is located in the cell directly to the right of the hashtag. The next column over holds the Twitter handles of the organizers, or any popular guests making an appearance in the chat. The colorful cells make up the schedule.

Lets use the hashtag chat #AdChat (from the spreadsheet) for an example. The chat is described as a “Weekly chat from the perspective of ad agency pros & students, those wishing to become one of those two, and those who are just interested in getting some perspective on the agency world!” The chat is hosted by @aaziADee, @HeidyCaminero, @j_fuji, and @TheCoolestCool. This chat takes place on Thursdays, from 8-9pm EST.

See how easy that is? If you are interested in this chat, log on to Twitter on Thursday at 8pm and search #AdChat, and you’re in! Please be polite and respectful when joining hashtag chats uninvited (or always).

Now you should be all set to join your first hashtag chat! It’s fun, it’s informative, and you can really get a lot out of conversations with experts. I urge everyone on Twitter to try it, just search the schedule for a topic that interests you, and join the discussion!

The recent video of the Google Bots (aka employees) filtering into stores wearing Google T-shirts and paying for customer purchases suggests a world of consumer ease…one tap shopping for everything from sodas to clothing. Too good to be true? It looks sort of like some strange sort of college sociology class doing an end of semester social experiment.

The question is…will consumers go for it?  Of course they will…it’s inevitable.

Not So Fast, Google!

Google is just getting started with Google Wallet, and they’re predicting astronomical growth for this product. They aren’t there yet, but it’s likely that growth will continue as more vendors and financial institutions get on board.  Barring any unforeseen security nightmares or weird consumer uprising against the G-machine, convenience will most certainly win out.  But honestly…has anyone thought about the ramifications of a completely virtual economy? Will our phones become the new currency, and buying stock in batteries the new trend in investment portfolios?

The rapid-fire move toward a virtual economy is on, and mobile marketing expertise is on cutting edge. Yet there is a certain feeling of security in putting our hands right on our individual financial and personal  identification tools at any given moment.  What are the implications of handing over my entire world to the sketchy looking guy behind the mini-mart counter? I think not.  Besides…NFC hasn’t yet been proven to be infallible.  As fast as security technology is updated, thieves update their skills to match.  Remember, there was a time when Maxwell Smart’s shoe phone was just a joke. Hm….

Let’s leap over the boundaries of common sense for just a moment and try to imagine the new face of identity theft. Maybe it’s some guy standing at the entrance to a shopping mall with a device that scans and reads your phone data. Maybe that same guy instead works directly for the company that makes the checkout and scanning equipment for the retailers. Or – horror of horrors – maybe he works for the corporation that makes the app. Of course no technology is 100% free of security risks, but this is on a different level entirely.

Doin’ The Google Wallet Wave…

Waving or tapping our phone to pay for merchandise may just be a little too easy for our own good.   How many times in the past have you  gone to purchase something, only to think better of it as you gazed at your thinning wallet in the store aisle?  A grown-up consumer who has had multiple home mortgages, car loans, personal, business and student loans know that experience is the best teacher when it comes to how we should spend our money. Careful. Thoughtful.  Deliberate. Somehow the temptation to pull that baby out and wave it like a magic wand makes the whole transaction seem….well…frivolous.  Doesn’t matter if “there’s an app for that”. For a college student or young adult?  S-C-A-R-Y.

If It Ain’t Broke…

Since man made fire (and by “man” I speak figuratively)– or at least since we started wearing pants (figuratively again) – we have  kept our  stones, seeds, coins or whatever form of currency  we are using – close to us. In a drawstring bag, perhaps, or a leather satchel, wallet or purse.  Paper money made life easier, as did the invention of the credit card and – saints be praised – the ATM card.  A need for touch is a human trait, even when it comes to our money. Why?  No matter how much or how little we have, it’s personal.

 All Your Eggs In One Basket…

Didn’t your mother ever say, “Don’t put all your eggs in one basket”?  Sage advice, indeed. But you may argue that we do so now…everything we own is in our wallets and our purses.  That may be true, but that one basket represents a lifelong learning curve and a wealth of real-life experiences. Maybe it contains the first dollar we ever earned, pictures of our kids, a note from a long lost lover or a handwritten phone number or other digit we never want to be without.

Losing it can be devastating, but there may actually be long-term benefits to losing your wallet.  Granted, it’s a pain like no other. You have to get a new driver’s license, credit card, library card, etc. And that special photo…oh no!  Painful, yes. But shouldn’t everyone have that experience at least once? That dawning feeling of horror as you realize they can’t find it anywhere?  The fact is, the ensuing steps required to replace it include patience, planning, organization and the irreplaceable feeling of a lesson learned.

And, sadly, it could be that by this time next year, you’ll have no ideas what to give Dad for Father’s Day.

Sounds cool. But why should I use it?

Jump on the digital bandwagon! Below are the Top 10 reasons to use Google Wallet:

1 – Lighter Wallet – Get rid of carrying around all that stuff! Your phone will essentially turn into your virtual wallet – reducing the need to carry around cash, loyalty cards, transit cards, gift cards, boarding passes, tickets and everything else that clutters up your wallet or purse. Eventually these will all be stored on your smart phone.

2 – Exclusive Offers and Discounts – Google coupons allow you to grab some pretty cool bargain deals and discounts. Even better, the app can provide discounts from nearby businesses according to the users specific location!

3 – Safe and Secure - There’s absolutely no need to worry that your data might “be captured over air waves.” The phone supports the most secure transactions possible using the secure Near Field Communications and Secure Element chip which provide multiple levels of protection. The NFC antenna in your phone is only activated when the screen is powered on and your 4 digit pin number has been entered. Entering the wrong pin five times will lock the wrong user out, in essence making it more secure than an actual wallet.

Something to think about: On average, a person realizes they lost their wallet or credit card in 8 hours. Their phone? In about 4 minutes. Our awareness is more heightened about where our phone is – providing a faster response rate should anything happen.

4 – Privacy – Your payment credentials are stored in a chip called the Secure Element – only authorized programs like Google Wallet can access the Secure Element to initiate a transaction.

5 – Zero liability – In the same aspect of credit cards, you’re not liable to pay for unapproved transactions if Google Wallet is used without your permission.

6 – Growing – Google Wallet continues to grow and is adding new partners daily. It currently can be used at 150,000 locations and 300,000 internationally and will continue to see more companies rolling out in the near future. Google Wallet works in a number of stores including Toys R Us, Subway, Jamba Juice, American Eagle Outfitters, Macy’s and can be used anywhere MasterCard PayPass is accepted. Visa, Discover and American Express have also enabled their cards to be added to future versions of Google Wallet.

7 – Stay on Budget – Google makes saving simple. The app can record your payment history and set limits, helping you to stay on budget. You can set a text alert if approaching a limit on a particular type of expense, whether your weakness is doughnuts, lipstick, or electronics!

8 – No paper receipts – Although still in its basic stages, Google Wallet gives you a history of your recent purchases. Save paper and reduce clutter with paperless receipts!

9 – Convenience – The app is simple and convenient. It helps you save time fumbling around for cards and allows you to redeem rewards, digital coupons and save money.

10 - Easy – The app works with major credit cards. Add your Citi MasterCard to your virtual wallet or set up a Google prepaid card with funds from your existing credits cards.

Bonus: Try it out for free! For a limited time Google is giving new users $10 USD on the Google Prepaid Card upon activation of the card.

Of course, Google Wallet and other initiatives to turn your cell phone into a digital billfold are in their earliest stages. The debate will continue – as people have paid with cold cash or plastic for generations and are naturally going to be resistant to change. Educating the public and merchants about the benefits and convenience of mobile payments will take time. Google Wallet will eventually replace all plastic cards that exist today. As the buzz continues, consumers seem to be getting more excited about Google Wallet. After all, it’s more than a new, cool mobile app. It offers a new way of life – a mobile life. So go ahead – have fun with Google Wallet and start tapping away!

Is this you? If yes, then you might consider getting a Google Wallet!

What are your thoughts on the Google Wallet? Will you be using it in the near future? Let us know in the comment section below, we’d love to hear from you!

Google just picked up the tab for these customers so they could try it… does this frighten you?

Does this give new meaning to the question “Do you know what’s in your wallet?”  Has Google once again edged their toe right over that line between presenting cutting edge technology and chiseling their way right into our personal lives, or is this just a sign of what’s to come?

We want to hear what you think!

Mannix knows mobile!  Have questions? Need help? Call us today at (518) 743-9424 or contact us online.