Google-ing oneself, signing up for Google alerts, checking out what’s being said about you on Twitter or Facebook are not things to be ashamed of! If you are monitoring your brand name – you are ahead of game! The internet is public, therefore, you need to monitor what’s being said about you, your company, your empire. Post comments on blogs, answer questions in forums, or simply reach out to others in your field.

What’s the Buzz over  Social Media Optimization all about? (more…)

Twitter…what? Just when you think you’ve found the ultimate internet marketing tool, a viral media wizard…a social networking authority – the dishing begins! It’s undeniable that Twitter has ushered in a completely new era in microblogging and social media development.  Yet while ‘twittering’ and ‘tweeting’ has fast becoming a mainstream mode of sharing information, there is suddenly a rising media backlash aimed at disproving the idea that Twitter is – to be modest – the next best thing! 

Do the naysayers know something we don’t?  Or are they just feeling left out? Jon Stewart of The Daily Show recently gave Twitter a good fist shake.

What comes through loud and clear (more…)